View Full Version : Compaq BMW.WilliamsF1 wordt HP BMW.WilliamsF1
JPMontoya
12-05-2002, 12:09
The BMW-Williams livery will be changed later this year following the $18.7 billion merger between computing giants Hewlett Packard and Compaq.
After months of discussions, legal wrangles, and an intense proxy fight, the massive deal went through earlier this month. Though the full extent of the changes to brand and marketing strategies has not been announced, it was made clear that the sponsorship of BMW-Williams would be changed.
Compaq, the BMW-Williams title sponsor since 2000, will now change to Hewlett Packard. The complete team livery will be modified, including the bodywork of the Williams cars although it is unclear whether the current blue, white and silver scheme will be changed. That seems unlikely considering that technical partner BMW’s preference colour is white and blue, the shades of its propeller logo design.
The changes will come into effect at the British Grand Prix on July 7.
dailyf1.com
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ik ben zeer benieuwd !
- "HP printcartridges, ... nu nog sneller leeg!"
- "Problemen met de printer? Druk F1!"
;)
Nu moeten Frank en Patrick enkel nog weten welke kleurcartridges ze gaan bestellen bij HP voor hun 'nieuwe' livery ;)
JPMontoya
25-06-2002, 23:14
http://www.grandprix.com/jpeg/misc/montoyahp1-lg.jpg
SCOOP van de nieuwe Williams Liv
schokkend . er is bijna niks veranderd :D
wordt weer wennen....want echt mooi vind ik hem nu ook weer niet ;)
Bart.Vandecavey
26-06-2002, 13:47
Het logo van HP is te klein om heel die achtervleugel op te fleuren vind ik... Ze zouden beter hp logo met ernaast invent of zoiets...
Foto os fake volgens mij, die staan al lang op het net, en op de williams site staat 4-7-02 NEW Livery: http://www.williamsf1.com/rwimages/team/bwhpbanner.jpg
Rrubinio
26-06-2002, 21:45
Originally posted by sledge
Foto os fake volgens mij, die staan al lang op het net, en op de williams site staat 4-7-02 NEW Livery: http://www.williamsf1.com/rwimages/team/bwhpbanner.jpg
Op 28 september 2001 schreef ik volgende tekst op dit forum,
Mogelijk meer $$$$ voor BMW-Williams
De mogelijkheid bestaat dat het F1 team van Frank Williams reeds het komend seizoen een nieuwe hoofdsponsor heeft. Momenteel siert het logo van technologie reus Compaq de zijkant van de Williams bolide. Maar na de overname van concurrent Hewlett-Packard voor 25 miljard Dollar zou dit ook gevolgen hebben voor het sponsor contract. Het zou niet logisch zijn om nog een dure reclame actie te starten als in de loop van het jaar 2002 de firma Compaq van de markt verdwijnt. Compaq was zins 2000 hoofdsponsor van het team met een overeenkomst van 50 miljoen D.Mark jaarlijks en dit tot en met 2004. Het logo van Compaq (rood-wit) moest aangepast worden op de BMW-Williams naar blauw-wit, wat het sponsor bedrag gevoelig deed dalen. Maar dit probleem zou door de overname van Hewlett-Packard opgelost zijn. De logo kleuren van “hp” (blauw-wit) komen overeen met de opmaak van de BMW-Williams. Wat zich in de F1 vertaald in meer sponsorgelden. Jammer voor Jaguar en Jorden want zij zullen enkele $ mislopen vermits “hp” daar een kleinsponsor was.
RJ
Van Airco kreeg ik dit antwoord "Mooie uitleg !! maar das zulk koffiedik kijken ??.
9 maanden later is het dan op dit zelfde forum plots wereldnieuws !!!! :( :(
ik doelde hiermee op het feit dat de fusie wel die al aangekondigd was, nog niet zeker doorgang zou vinden. Alhoewel de raad van bestuur van HP zijn fiat had gegeven voor de fusie, waren de aandeelhouders het op dat ogenblik absoluut oneens met de genomen beslissing, waardoor de zogenaamde buy-out van aandelen zou kunnen mislukken.
Indien dit zou gebeurd zijn, was HP vandaag nog gewoon HP en compaq bleef dan compaq.
Ondertussen is de lucht omtrent deze problemen opgeklaard, de fusie gaat dus door. Het zou dus vrij onwaarschijnlijk dat compaq op de wagen behouden zou blijven, vermits compaq als merk dus verdwijnt.
airco
Bart.Vandecavey
04-07-2002, 10:21
http://www.hp.com/f1racing/multimedia/gallery/canada/images/image1.jpg http://www.hp.com/f1racing/multimedia/gallery/canada/images/large01.jpg http://www.hp.com/f1racing/multimedia/gallery/canada/images/large04.jpg http://www.hp.com/f1racing/multimedia/gallery/canada/images/large07.jpg
Bron: f1-live.com foto's www.hp.com/f1racing
The BMW WilliamsF1 Team announced the official re-branding of the team livery following the merger of the team's principal sponsor, Compaq Computer Corp. with Hewlett Packard Company (HP) on May 3, 2002. The new livery will be unveiled today at Silverstone, Northants, in the preparation for the forthcoming British Grand Prix.
While the team's logistical preparation to adopt the HP identity as the principal sponsor midway through a season has been little short of gargantuan, the partnership with HP runs deeper than simply cosmetic alterations to the team's outward appearance. Also launched in preparation for the British Grand Prix is a substantially revised aerodynamic package, intended to propel the BMW WilliamsF1 Team's assault forward in this season‘s FIA Formula One Championship.
The development of new aerodynamic package is reliant on both traditional experimental techniques such as wind tunnel testing, and increasingly on predictive modeling disciplines such as computional fluid dynamics (CFD). The process of aerodynamic development is a continuous cycle, focused both on a race-to-race basis in the production of appropriate aero maps for the different characteristics of each circuit, as well as having a medium term outlook in the step changes that can make an underlying difference to the competitiveness of a race car.
The predictive aerodynamic modeling based on CFD is highly dependent on sizeable computational processing resource. Gavin Fisher, the BMW WilliamsF1 Team Chief Designer explains…..
, "CFD is a very useful tool, but to generate meaningful results in the extremely time-pressured context we require means that we need considerable processing resource to really add value. It is no coincidence that the HP AlphaServer supercomputer platform that we use at WilliamsF1 was also the hardware that unlocked the human geno code."
HP's assistance permeates every aspect of the BMW WilliamsF1 Team's activities from trackside servers to process real-time telemetry data to notebook and PDA hardware that are universally used by team members spanning technical and commercial activities. It is relevant that at Silverstone however, HP's contribution to the team will be visible both on the surface of the new car livery, and well beneath it in the contribution to the WilliamsF1 BMW FW 24‘s aerodynamic performance in the forthcoming race.
"It a great privilege to have a technology partner of such global status. Perhaps more meaningfully, it is a real benefit to be able to utilise HP's expertise in so many areas of our operation,” adds Sir Frank Williams. “HP genuinely make a contribution to our competitiveness in so many different ways.“
While the aerodynamicists have been focused on drawing on the advantages of HP's supercomputing hardware, elsewhere at WilliamsF1, the logistical efforts to re-brand the BWM WilliamsF1 Team for the British Grand Prix have also been extensive. The extent of the task to re-brand the team commenced on the completion of the merger on May 7, 2002, and has required extensive planning by a dedicated project team at WilliamsF1 and HP. A vast array of team assets have been catalogued and a program established to effect a full re-brand to coincide with the British Grand Prix.
In practical terms, the clothing manager has overseen the alteration of 2,400 items of team clothing, requiring the preparation of no less than 3.25km of fabrics with new team shirts alone accounting for 1km of blue cotton. A new television commercial was planned and filmed with over 50 crew members working with team drivers Juan Pablo Montoya & Ralf Schumacher. Over 60 hours of 35mm film were shot in a single day to produce a 30s spot which will air on July 4.
Back at team headquarters in Oxfordshire, four race team and three test team trucks and transporters were re-liveried, not to mention three race cars, two motorhomes, drivers racesuits, helmets, stationery, merchandise, internet sites, press materials and video materials, right down to engineer's mousemats for use in the team garage.
“When I was told by HP two months ago that in 60 days we would have a completely re-branded team I told them they were dreaming,” Sir Frank continued. “They were as good as their word. We have hardly noticed the transition from a business point of view and I have had a long hard look and can't find a single old logo anywhere. We have been lucky to have such a committed technology partner and principal sponsor since 2000 and believe that our future with HP has great potential.“
The final element of the re-branding package was the design and build of a completely new HP motorhome to grace the Formula One paddock for all European races. Besides providing a trackside business and media facility, the HP motorhome is specified with the latest HP technologies, including a WLAN (wireless local area network) infrastructure with Bluetooth capabilities to enable short-range wireless communication. A cable network and several ISDN (integrated services digital network) and analogue lines will also be installed to facilitate communication and data processing between HP and the BMW WilliamsF1 Team during the races.
Wie zei er nu weer iets over het vodafone-stickertjes plakken gedoe op de Ferrari ? Hier hebben ze het toch ook wel zo opgelost dacht ik zo.
Bart.Vandecavey
04-07-2002, 10:47
Ja maar ge moet eens dat tekstje lezen over hoeveel stof ze nodig hebben gehad voor de kleding...
JPMontoya
04-07-2002, 10:49
ik vindt dees toch wel beter als die van vodafone zé
in den beginne vond ik het een beteke minder, maar nu ik het nog eens bekijk vind ik het al beter. ik heb de indruk dat het blauw donkerder is dan bij het vorige design, niet?
en persoonlijk vind ik dat die compaq er toch beter op stond dan deze HP, maar soit, het is degene die betaalt die een plaatsje krijgt hé
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